GÓMEZ BAYONA, L.; DÍAZ, J. F. Ángel; ARRUBLA ZAPATA, J. P. Modelos de mercadeo con enfoque relacional / Marketing models with a relational approach. La Revista Argentina de Investigación en Negocios (RAIN), [S. l.], v. 6, n. 2, p. 47–64, 2020. Disponível em: http://rain.ean.edu.ar:8085/rain/index.php/RAIN/article/view/107. Acesso em: 26 abr. 2024.